# Resources

Practical guides on finding, briefing and working with UGC creators, and on building a creator business.

Updated: 15 October 2026

- [How to charge for UGC usage rights: paid ads, whitelisting, exclusivity and buyouts](https://ugcstars.com/resources/how-to-charge-for-ugc-usage-rights) (For Creators, 12 min read): How to price paid ads, ad access, exclusivity and buyouts on top of your starting rate, with a method you can apply to any request.
- [How to find UGC creators: where to look, how to vet them and what to send first](https://ugcstars.com/resources/how-to-find-ugc-creators) (For Brands, 10 min read): Where to search for UGC creators, how to check them before you reach out, and what to put in a first message so they reply.
- [How much do UGC creators charge: rates per video, add-ons and what changes the price](https://ugcstars.com/resources/how-much-do-ugc-creators-charge) (For Brands, 13 min read): What a UGC creator’s starting rate covers, what costs extra and how to compare quotes, with current rates from the UGC Rate Index.
- [UGC vs influencer marketing: key differences, costs and when to use each](https://ugcstars.com/resources/ugc-vs-influencer-marketing) (For Brands, 11 min read): Two different things that often get mixed up, and when to use each.
- [How to write a UGC brief: what to include, an example and mistakes to avoid](https://ugcstars.com/resources/how-to-write-a-ugc-brief) (For Brands, 12 min read): What goes in a brief for UGC creators, how much to script and how much to leave to them, with a complete example.
- [How to build a UGC portfolio: what to include, where to host it and how to start with no brand deals](https://ugcstars.com/resources/how-to-build-a-ugc-portfolio) (For Creators, 11 min read): What brands look for in a UGC portfolio, how to make samples without paid work, and where to put them so they open on a phone.

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