How UGCStars differs
From creator marketplaces
Collabstr and JoinBrands run the booking. You pay through the platform, it pays the creator, and it adds a fee of 5% to 15% to each payment, depending on the platform and plan. On UGCStars you contact creators yourself and pay them directly, so nothing is added.
From video production services
Billo sells videos at a set price per video, from $99. The price includes the creator’s pay and usage rights, and Billo pays the creator for you. On UGCStars you choose the creator, agree the price and rights with them and can book them again on your own terms.
From influencer discovery tools
Afluencer helps you find influencers to post about your product on their own accounts, on monthly plans. UGCStars lists UGC creators, who make videos for your own ads and channels, for one payment.
The main differences
| UGCStars | Collabstr | Billo | JoinBrands | Afluencer | |
|---|---|---|---|---|---|
| Type | Creator database | Creator marketplace | UGC video service | Creator marketplace | Influencer marketplace |
| Main use | UGC videos for your ads and channels | Influencer posts and UGC | UGC video ads | Product UGC, posts and affiliate deals | Influencer posts and gifting |
| Price to start | $245 a year | Free, or plans from $249 a month billed annually | From $99 per video, prepaid | Free, or plans from $99 a month | Free, or plans from $49 a month |
| Fee on creator payments | None | 10%, or 5% on Premium | Included in the video price | 15%, down to 8% on higher plans | None listed |
| Creator prices | Creators show a starting rate, and you agree the final price | Creators list package prices | Set by Billo from your brief | You set a price per job | Agreed with each creator |
| Finding creators | Search with 20+ filters, or post a free brief | Search and hire, or post campaigns on paid plans | Post a brief, and creators apply | Post a campaign, and creators apply | Post a Collab, and creators apply |
| Paying creators | You pay them directly | Through Collabstr, held in escrow | Billo pays them from your balance | JoinBrands pays them per job | Payment tools from the $649 plan |
Published prices in US dollars, checked 12 October 2026. Sources are listed on each comparison page.
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How we keep these pages fair
UGCStars publishes these pages, so we’re comparing our own product. We follow four rules to keep them useful.
- Every price comes from the platform’s own pricing page or help center, with the date we checked it.
- We describe each platform the way it describes itself and link to the source.
- Every comparison says when the other platform is the better choice.
- We recheck each page every quarter and when a platform changes its prices.
If something here is out of date or wrong, tell us and we’ll correct it.